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Some delicious info and insight
June 2024
No worries, there's plenty to go around
Harnessing the Algorithm
If cannabis and the internet had a relationship status, it would be "it's complicated." Because of the continued federal Schedule 1 classification (most restrictive category, based on two criteria: no medicinal value and high potential for abuse), there are major cannabis content restrictions online despite the legalization that has occurred in individuals states. Cannabis content is often subject to restrictions and suppression, especially on social media. Those working in the industry deal with shadowbanning, challenging limitations, and account deactivation that all stem from that categorization. ES recently shared some insight on the importance of digital strategy.
(Ask yourself this: The federal classification that furthers cannabis prohibition and limits important things like research and study - what comes to mind when considering those two categorization criteria? If 80% of states have legal medical programs and substances like fentanyl and cocaine are Schedule 2 (deemed less dangerous), what conclusions do you reach about that categorization?)
Click here to read more about digital messaging and cannabis.
A Bit Relevant, a Bit Random
A fleeting, floating thought submitted to us: How do fish stay hydrated? Is that a thing? How has this not come up in conversation?
Maryland Governor Wes Moore recently pardoned 175,000 convictions related to cannabis, the largest pardon for any state in country.
The Concession Factor
The act of conceding rarely feels good. It means having to admit that a viewpoint is not accurate or a belief is not true. Conceding is an act of acknowledgement, an act of admitting wrongness. Considering cannabis, why is the concession factor important? We have to help people examine facts with grace and patience.
(Consider this: When it comes to cannabis, many people have had it wrong for a very long time. However, the explanation behind why so many have had it wrong is complicated. What do you think has contributed to misinformation?)
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The Times Are A-Changin'
Recently, the National Collegiate Athletic Association (NCAA) voted to remove marijuana from its banned substances list for Division I players. The vote was effective immediately. The Council emphasized that cannabis is not a performance enhancing drug and that it should be treated the same way as alcohol. With changes like this becoming more common, despite the continued federal Category 1 classification, how does messaging like this impact public opinion?
(Helpful reflection: As more mainstream influences normalize cannabis, how does your view of the plant and people associated with it change? How does that view stack up against your view from a year ago? Five years ago? Fifteen years ago?)
Grateful for Mari's Diary
Did you know that new episodes of "Use This As You See Fit: The Diary of Mari" drop on the 4th and 20th of each month? Available wherever you get your podcasts, this cannabis history and mystery podcast does not disappoint. As Season 2 sponsors, we're proud to support efforts that help people learn about cannabis history. Oh, Ms. Mari Juana, you're helping so many people explore cannabis truths...
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